Welcome to our Launching Your Affiliate Marketing Journey series, where we help you take off in the field of travel affiliate marketing. In this video, we will talk about the benefits of being a publisher in the travel niche.
Hello and welcome back! Today, let’s talk about the benefits of making money with travel affiliate marketing.
What makes the travel niche so great is that travel is popular with almost everyone. So more likely than not you will have people in your audience that will be interested in travel offers – making it a very lucrative affiliate marketing business!
Not only that but even within one brand, there can be offers for different types of customers: money-wise travelers, luxury travelers, business travelers, or even adventure travelers. So you can easily tweak your affiliate strategy and target different customers even when promoting one brand.
But what if travel isn’t the main topic you talk about with your audience? Traveling is much more than flights or hotels. It consists of a wide range of “entertainment experiences” such as city passes, car rentals, museum and concert tickets, and more!
For example, parent bloggers can recommend what excursions to do with kids or art classes. Or finance bloggers can recommend car rental over ownership to save people the burden of servicing, insurance fees, or repairing their car. If you write about your local town or area, you can recommend hotels for staycations or for family and friends who are visiting from out of town, as well as local activities.
Since we work with over 100 different brands, more likely than not you will find a few offers that work well with your audience, whatever your niche is. Because the travel niche is very versatile and because travel and activities are so popular, travel is easy to sell.
Many publishers find that they make more sales with travel than with other niches. Other niches may offer higher ticket items or a higher commission rate, but if people aren’t purchasing, you won’t make money. And the average booking value in the travel niche is usually high, and so are the payouts!
Let’s do a quick recap. The benefits of working with the travel niche in affiliate marketing are that everyone loves travel, the travel niche includes activities, tours, city passes, and more, meaning you will more likely be able to find offers that resonate with your audience and because travel is so versatile and popular, you most likely end up earning more.
Now that you know the benefits of working in the travel niche, in our next video, we will discuss the benefits of working with Travelpayouts. Have some time? Why not start watching the next video now?